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Data modeling and group users using algorithms into values ​​or conversions. If you already have a tracking ID implementing GA in Google Tag Manager won't be a problem for you. To go and make changes just log in to your GTM account and then go to the Tags tab and make the following sequence of moves: new  tag configuration  Google Analytics: GA configuration. Google Tag Manager  what is it? Google Tag Manager  summary The article collects basic information about the functionality of one of the most popular tools Google Tag Manager. Google Analytics combined with it creates a powerful instrument to be used in internet marketing.


Moreover it cannot be denied that it plays an invaluable role in the process of configuring web analytics . Its possibilities are much more complex so we hope that you will be interested in our article and decide to learn more about Australia WhatsApp Number Data them. Brand Book  what is it and how to prepare it? If you want your company to become recognizable and associated with users create a professional Brand Book. Thanks to this you will ensure a consistent brand image and gain the trust of your customers. What is this solution? We explain! CONTENTS What is Brand Book? What is the Brand Book for? What elements does the Brand Book contain? How to prepare a Brand Book?





Create a professional Brand Book! What is Brand Book? Brand Book or brand book is a tool necessary in every company. It is a kind of user manual. It contains a set of guidelines for the brand's graphic identity. It specifies among others: what the logo and alternative versions of the logo should look like; what colors are acceptable in the company's messages; what typography should be used when preparing company materials; how to use brand graphic elements in various types of media e.g. in advertising spots. In larger enterprises the Brand Book is also enriched with other factors influencing brand perception such as: business history; mission vision of the company; target group. The brand book not only provides .