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Al exponentially on various channels. Social : draw attention to or solve social problems, related to health, education, transportation or general problems of the population. Environmental or Green : sales processes that cause a positive impact on the environment. Relationships : focused on creating bonds of trust before, during and after the customer consumes the product or service . Guerrilla : create memorable experiences in the minds of consumers, maximizing the reach of their actions with low investments . From experience : they take advantage of emotions during the customer's relationship with the brand, products or services to
generate positive stimuli. Promotional – Draw attention and stimulate Chinese Australia Phone Number List desire with discounts, sweepstakes, free samples, and more. Influence: actions focused on using individuals with great influence to be the image of the product or simply recommend it on their channels. Recommendation : take advantage of word-of-mouth advertising to spread a positive opinion about the product, service or brand. Expand your acquisition channels If you offer a product or service and people usually come to you by referral, think about offering incentives for people who are going to interact with your brand for the first time. Reach them through other means
, do market research to understand the habits they have, and of course never forget to consider creating a buyer persona to do so. Define a time for this strategy Maybe you think that you found an effective strategy that is giving you very good results. If so, always analyze the results and think about how to not only bring more clients but also keep them over time. If not, check what could have gone wrong in your strategy, what you stopped considering or doing to reach that result. Analyze the results Every strategy must be evaluated at some point; One of the benefits of electronic marketing is precisely to facilitate this measurement and work on that data to think about improvements. If you want to visualize the ROI (return on investmeH
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